‘Online privacy’ is not an oxymoron (but ‘ethical business’ damn sure is).

Online privacy may soon be a thing of the past.
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The days of , when you could anonymously visit websites about big-breasted women with glasses, or guys wearing diapers while getting spanked(?), are fast coming to a close. Tech companies have decided that is the new currency. Does that spell the end of the Internet? Not necessarily. But probably.

Online privacy may soon be a thing of the past.

to browser cookies, Flash-cookies, IP and a myriad of other surveillance techniques currently being abused by corporations and Homeland , the odds of someone not knowing about your predilection for being crushed under an Amazonian woman's feet are not good. But similarly low are the odds of an unscrupulous Pharmaceutical company not knowing the results of your recent medical exam.

Nineteen Eighty-Four is arriving a little late.

Welcome to a brave new world without personal . Recently, Eric Schmidt, the CEO of Google and now likely heir apparent and torch-bearer for their ‘don't-be-evil' mantra, said the following:

I think judgment matters. If you have something that you don't want anyone to know, maybe you shouldn't be doing it in the first place. If you really need that kind of privacy, the reality is that search engines — including Google — do retain this information for some time, and it's important, for example, that we are all subject in the to the Patriot Act, and it is possible that all that information could be made available to the authorities.

Eric Schmidt, the CEO of Google

This, ironically, despite that fact that in 2005, Schmidt blacklisted CNET for publishing info about him gleaned from Google searches, including salary, neighborhood, hobbies, political donations and reputed girlfriends. Oopsie.

Tech bros have never cared about your online privacy.

Of course, let's not forget his predecessor, Scott McNealy, former chairman of Sun Microsystems, who once famously commented, “privacy is dead, get over it.” Clearly, your privacy is not an issue of concern for CEOs of major tech companies.

In response, some guy named Schneier put it eloquently like this:

Privacy protects us from abuses by those in , even if we're doing nothing wrong at the time of surveillance … For if we are observed in all matters, we are constantly under threat of correction, judgment, criticism … We become children, fettered under watchful eyes, constantly fearful that — either now or in the uncertain future — patterns we leave behind will be brought back to implicate us … This is life in former East , or life in Saddam Hussein's Iraq. And it's our future as we allow an ever-intrusive eye into our personal, private lives … Too many wrongly characterize the debate as “security versus privacy.” The real choice is liberty versus control. Tyranny, whether it arises under threat of foreign physical attack or under constant domestic authoritative scrutiny, is still tyranny … Widespread police surveillance is the very definition of a police state. And that's why we should champion privacy, even when we have nothing to hide.

some guy named Schneier

But, since most of us are too lazy to protest the government's continual intrusions into our daily lives, I offer some easy ways to limit the amount of info companies like Google, Facebook, and Twitter can glean from your deviant and sick surfing habits.

  • Use Firefox. This browser has the most privacy-oriented addons of any browser. Addons like Adblock, NoScript, FlashBlock, CookieMonster, and a bunch more. Sure, Google's Chrome browser is open-source, but using that browser is just like handing them every bit of personal information you have. is non-commercial.
  • Use StartPage instead of Google to search the web. It's a meta-search engine that searches three or four top search engines (including Google) and gives you the results. All without retaining your IP address, reportedly. I don't have any proof that they are not a secret CIA operation, but at least they're not Google.
  • Then, there's the TOR Project. TOR stands for “The Onion Router.” This genius little app blocks websites from being able to track your personal machine. Tor protects you by bouncing your communications around a distributed network of relays run by volunteers all around the world: it prevents somebody watching your Internet connection from learning what sites you visit, and it prevents the sites you visit from learning your physical location.
  • Use TorButton so you can toggle it On and Off in your Firefox browser.

If you have any problems, just search Google for the answers. I mean, while that still works…

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